Fabuloso Animation

THE PROJECT

In collaboration with WPP, VMLY&R, and CreatorSpace, I designed, illustrated, and animated a video to celebrate the incredible scent Fabulos adds to any space. We wanted to show the transformation of a messy living room to a clean home through an infinite zoom illustration. The challenge was that most commonly used infinite zoom creation apps don’t offer animation options, editability, or a wide range of illustration features. So, I decided to use After Effects to achieve the same effect.

The video posted to Fabuloso’s Instagram has gained 117k views.